Turtle Wax (1)

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About Turtle Wax

The Turtle Wax tale began with the launch of the first-ever bottled vehicle wax in 1946. More than 75 years later on, America's favored car care brand name is still recording the focus of the auto look group as the No. 1 marketing brand in spray wax, cars and truck wash, substances, front lights repair, as well as extra. With product circulation in more than 120 nations, the brand reverberates around the globe.

But the brand's heart continues to be in its hometown of Chicago, where award-winning development is developed today. Ben Hirsch develops fluid car gloss in the family bathtub. It was generated in Chicago, Illinois, it was the initial premium vehicle gloss. Plastone ™ is renamed Turtle Wax ® for its hard shell surface as well as The firm is developed.

It profits from the appeal of automobile wax and name acknowledgment as well as go into consumer brand name markets in equipment & grocery stores with advancement in footwear polish, carpet shampoo, flooring wax, as well as also a line of dessert toppings (Celebration Day brand). Expands its overseas presence by the competitive market in China. Shade Magic ® is created to match the color shade of an automobile paint finish.