Lecka (2)

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Healthy Bar

Early in the year 2020, a group of outdoorsy trail runners needed some fuel for their excursions as they explored the mountains of Vietnam. The company's founder Markus and a few other committed athletes recognized the need for food that provided wholesome, entirely natural, and genuinely eco-friendly nutrition. The Vietnamese sports community gave Lecka a lot of encouragement when she was born.

Who is seeking a healthy, natural snack for their outdoor activities and workouts? Although it is fairly simple to find high-quality ingredients locally, it might be difficult to replicate the distinctive flavors of Southeast Asia. Finding plastic-free and environmentally acceptable packaging proved to be a very difficult undertaking. Items were offered for the first year wrapped in banana leaves, which was arguably the most environmentally friendly packaging ever.

After a year of planning and study, expect to introduce a new product in 2021. It is made at a factory in Hanoi and comes with bio-packaging. The adventure to deliver wholesome energy from Vietnam, Vietnam, and the rest of the world is just getting started. Motivation comes from the desire to offer wholesome snacks that are both beneficial to people's busy lifestyles and the environment.